To accomplish this goal, we paired our studio lighting with a sleek midnight black
backdrop and created a streamlined workflow to take professional head shots. Guests could instantly send and upload photos to help business owners humanize their
Yelp Business Pages.
Our two hour long activation yielded:
- 200+ professional head shots
- Users shared nearly 300 images via email, Twitter, Facebook and Instagram
- Social media reach of nearly 30,000 impressions